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manager prschool | |||||||||||||||||||||||||||||||||||||||||
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PR School-2002 Public Relations of Art.Art in Public Relations | |||||||||||||||||||||||||||||||||||||||||
Bulgarian version/bg | |||||||||||||||||||||||||||||||||||||||||
Public relations and communication management Departament of masscomunication |
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New Bulgarian University | |||||||||||||||||||||||||||||||||||||||||
Summer Workshop 2002: Public Realations of Art. Art in Public Realations |
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Guidelines for their application in Bulgaria. To be generated some contemporary ideas in the development of PR as art. | |||||||||||||||||||||||||||||||||||||||||
Project Leader: Assoc. Prof. Dr. Roussi Marinov Assistant Project Leader: Dessislava Nikolova, MA in PR; Ph.D. student in Mass Communications, NBU 24, 25, 26 July 2002 - Sofia, Bulgaria |
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Aims of the Project | |||||||||||||||||||||||||||||||||||||||||
1.Compresive analisis of the role of PR in the popularization of art.Answering the question:How can international experience in the communications field utilized to the worldwide promotion of the achievements of Bulgarian arts? 2.Revelation of the diverse points of view of lecturesq outside visitors and students on the extent to wich PR can be regarded as art. 3. Analisis of the communicative agression often used by PRpracticians and the compatibility of the communications techniques with the humane mission of art. 4. Display of the communicative techniques requared for the worldwide dissemenation of contemporary Bulgarian art. To create favorable conditions for the formation of joint scientific and research teams aiming at joint research projects on PR with the participation of different Bulgarian institutions and universities. |
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Summer Workshop2002 | |||||||||||||||||||||||||||||||||||||||||
Public Realations of Art Art in Public Realations |
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24 - 26 July 2002 - Sofia, BG | |||||||||||||||||||||||||||||||||||||||||
Programme by Day | |||||||||||||||||||||||||||||||||||||||||
Description of activities and methodology Duration: Workshop of PR will be held on 24, 25 and 26 of July, 2002. It continues for three days.. Program of workshop (24 - 26, July 2002) First day, 24 of July Morning session 09, 00 - 10, 00-Registration of the participants 10, 00 - 11, 00-Official opening. Report of the invited guest prof.Ivan Marazov on the universal role of Bulgarian art 11, 00 - 11, 30-Coffee break 11, 30 - 13, 00 Assoc.Prof. Rousi Marinov: Art in Public Relations-the unfulfilled communicative reality Discussions 13, 00 - 14, 00-Lunch break Afternoon session 14, 00 - 16, 00 Stoiko Petkov:Arts and Multimedia Scientific messages from students in NBU Annaouncement of the results of competition between students foe writing essay on PR of Arts. Second day, 25 of July Morning session 10, 00 - 11, 30 Dessislava Boshnakova -Art in PR-How to use it? Assoc.prof. Bogidar Manov-Communications and cinema art. 11, 30 - 12, 00-Coffee break 12, 00 - 13, 00- Sevdalin Genov: The communicative experience of private galleries for popularization of art. Vladimir Gadgev: The market of Bulgarian art-myths and reality. Scientific messages and discussions 13, 00 - 14, 00 Lunch break Afternoon session 14, 00 - 16, 00 Show on performance American film. Third day, 26 of July Morning session 10, 00 - 11, 30- Kamen Vodenicharov: PR and show production. Edita firm productions- PR of popular Bulgarian music. Maria Gergova - Sponsorship in the arts. 11, 30 - 12, 00 - Coffee break 12, 00 - 13, 00 - Lubomir Gyrbev Communicative aspects of the mastery of acting 13.00-14.00 Lunch Affternoon Session 14.00-15.00 Assoc.prof. Roussi Marinov: Basic conclusions and results of the summer PRschool2002 15.00-16.00 Closing of the Summer workshop with music and champagne. Participants: lectures and students from Sofia University, University of Rousse, Member of Bulgarian society of PR, International cooperation is established with IPRA and IABC/ International Association of Business Communicators/ |
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